Identifying Job Requirements
The first step to developing tailored career marketing documents is to learn more about the employer’s mission, product line, culture and key personnel. There are a variety of sources you can research to gather pertinent data, including the company website, LinkedIn, Twitter and local newspapers. There could even be key leaders within your target company that regularly contribute to an industry or company blog; their posts can provide invaluable insight during this phase of the job search process.
Once you have sufficiently explored the corporate culture and identified other data regarding what motivates the target employer, you are in a better position to (1) decipher how the company measures its employee’s performance and (2) construct personal marketing documents that speak to the hiring representative. This step is an essential ingredient necessary to launch a successful job search. Remember, your resume is only effective when it meets the needs of its core audience. By recognizing the resume’s purpose, you can triple your chances of securing not only an interview, but ultimately a lucrative employment offer. One way to easily identify performance requirements is to obtain a copy of the position description. Here, you will find useful information you can apply when communicating with hiring representatives including performance requirements, sometimes referred to as essential functions, and job qualifications.
In doing so, you immediately gain a distinct advantage over the competition by identifying the employer's unique need and incorporating your response to those needs directly into your resume writing strategy. From here, you can easily develop accomplishments that directly appeal to the hiring manager. To discover additional approaches to designing evocative resumes, visit Diversified Career Service to schedule a personal consultation. For additional information about services we offer, check out a comprehensive list of our career management programs and services.
What are some interesting ways you have found to investigate your job target? Are there any specific resources you use to learn more about a potential employer?
Article originally printed on Examiner.com by Margi Williams and approved for reprint.