- Being Unclear About Your Job Target. Have a goal in mind for what job you’re pursuing and be ruthless about what you choose to include on your résumé. For each position you’re interested in, before you submit your résumé, review it and make sure everything listed relates to the role you’re pursuing.
- Confusing Your Résumé With a Career History. A résumé is not a “career obituary” listing everything you’ve ever done. You can keep a master career document that includes all of your education, experience, certifications, accomplishments, etc. — but excerpt that content to create a marketing document that is focused specifically on the job target you’re pursuing. The résumé needs to tell a story of your career journey while also demonstrating to the employer how you can be a valuable asset to their team.
- Using the Same Résumé for Every Job Application. Don’t try to use the same résumé for very different job targets. A customized document demonstrates the alignment between what the company wants in their next hire and the skills, experience, and education you have to offer. First, save a copy of the file. At a minimum, you will want to customize it with the desired job title and company name at the top of the résumé. You can also analyze the job posting and make sure you’ve addressed all the key requirements.